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Compliance & Sending Standards

Last updated: September 29, 2026

Outbound email only works long-term when it is done responsibly. These are the standards every Relay program follows, for every client, without exception.

CAN-SPAM Act

  • Honest headers. Every email is sent from a real, identified sender. “From” names and reply addresses are accurate.
  • Honest subject lines. Subject lines reflect the content of the message. We never disguise outreach as a reply, an invoice or personal correspondence.
  • A valid postal address is included in every commercial email.
  • A working opt-out is offered in every email. Requests are honoured within 24 hours — well inside the 10 business days the law allows — and are permanent.

Opt-outs and suppression

Anyone who asks not to be contacted is added to a permanent suppression list that applies across all Relay programs, not just the one that emailed them. You can also request removal directly: marcus@relaypartnersgroup.com.

Who we contact

  • Business contacts at business addresses only, about business services only.
  • No consumer lists, no personal email addresses, no purchased “blast” lists.
  • Contact data comes from licensed B2B databases and public business sources.

Email only — no calls or texts

Relay programs use email exclusively. We do not make cold calls, send text messages or use automated dialers on behalf of clients.

Sending infrastructure

  • Programs run on dedicated sending domains owned by Relay — never on a client’s own domain.
  • Every sending domain is authenticated with SPF, DKIM and DMARC.
  • Inboxes are warmed before use and capped at 30 sends per day each.

Payments and client data

  • Payments are processed by Stripe, which is certified to PCI DSS Level 1. We never see or store full card numbers.
  • Client portal access requires Google sign-in or a verified one-time email link, and each client can see only their own records.

Reporting a concern

If you believe an email from a Relay program did not meet these standards, write to marcus@relaypartnersgroup.com. We reply within one business day.